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Senior Art Director Social Media (f/m/d)

Creative

Munich, DE

Here at Mytheresa, technology meets luxury fashion in a space that celebrates both creativity and digital advancement. Centered in the heart of Europe, we are a dynamic international team, hailing from all corners of the globe. Working together we strive to exceed our customer’s expectations with a passion for innovation.

To support our Creative team we are searching for a Senior Art Director Social Media (f/m/d) to be based in our Munich office.

WHAT YOU WILL DO

As our Senior Art Director Social Media, you will shape the visual soul of our brand in the fast-moving world of digital storytelling. You’ll lead with aesthetic precision and creative vision, translating luxury into content that resonates, inspires, and engages across all our social channels. With a deep understanding of the luxury landscape and an instinct for what moves digital audiences, you will orchestrate content that is not only visually compelling but emotionally intelligent.

Your role will include:

  • Creative Leadership: Leading the concept development and execution of elevated social-first campaigns—from fast-turnaround posts to hero brand moments—across Instagram, TikTok, and emerging platforms.

  • Brand Stewardship: Ensuring all visual content reflects our brand identity while pushing creative boundaries to stay ahead of trends and cultural conversations.

  • Collaboration & Direction: Partnering closely with stylists, copywriters, photographers, motion designers, and external talent to create cohesive and impactful narratives.

  • Strategy Alignment: Working hand-in-hand with Social, Marketing, and Editorial teams to translate strategy into breakthrough visuals that drive engagement, brand love, and commercial impact.

  • Innovation & Trends: Constantly exploring new formats, technologies, and visual languages to keep our content fresh and forward-thinking.

WHO YOU ARE

You are a visual storyteller at heart—equal parts intuitive and intentional. You move through the digital space with curiosity, empathy, and an eye for elegance. With a refined aesthetic and a background steeped in fashion, editorial, or luxury, you know how to craft content that not only looks beautiful but feels meaningful.

You bring:

  • Senior-level experience in art direction or content creation for social media, ideally within luxury, fashion, or high-end lifestyle brands.

  • A strong portfolio showcasing sophisticated, social-first work—both still and motion—that balances creativity with commercial impact.

  • An editorial sensibility and a deep understanding of visual culture, social trends, and the nuances of storytelling in digital spaces.

  • Exceptional skills in directing shoots, briefing creatives, and guiding post-production to deliver content that’s sharp, polished, and emotionally resonant.

  • A collaborative mindset, a generous spirit, and the ability to give and receive feedback with grace.

  • Mastery of Adobe Creative Suite and familiarity with Figma or other digital design tools.

  • Above all, you’re emotionally intelligent, culturally aware, and passionate about shaping a brand voice that feels human, elevated, and relevant.

WHAT WE OFFER

  • Up to 32 days of holiday, depending on the length of service, starting with 28 days
  • Mobile office with up to 20% of your total contracted hours (job and position permitting)
  • 10 days/year of mobile office abroad in EU-countries (job and position permitting)
  • Language & e-learning courses
  • Staff discount of up to 30%
  • Company pension scheme
  • Discounted membership for selected sports platforms & gyms
  • Discounted travel card
  • Access to LinkedIn Learning
  • Individual support on mental health & well-being (e.g. compatibility work and family life) 
  • Social Day
  • Employee Share Purchase Plan

 

At Mytheresa, our people are our success. If you're a self-starter who enjoys an exciting challenge, apply now to be part of our journey and grow with us in a modern working environment.

We treat all applicants, employees, partners and customers equally, irrespective of their race and ethnic background or national origin, their religion or beliefs, their gender and sexual identity, their age, marital status and care responsibility, or any disability.

We are looking forward to your expressive application via our career site.

Apply now »