Junior Content & Campaign Strategist
Performance Marketing & Customer Analytics
Munich, DE
To support our team, we are searching for a Junior Content & Campaign Strategist to be based in our Munich office.
WHAT YOU WILL DO
- As part of our 360° Marketing Strategy, you are responsible for implementation, testing, rolling out and analyzing segmented digital campaigns for our onsite touchpoint, using our advanced personalization software
- Performance Analysis: Conduct in-depth analysis and generate weekly, monthly, and ad-hoc reports for our onsite touchpoint and our onsite campaigns using Google Analytics and Looker Studio
- Support our team in defining our onsite strategy for personalized and targeted communication placements like banners, overlays and more for various customer segments
- Onsite communication improvements: Analysis, research and optimization of existing (and new) onsite communication placements to improve customer journey and user experience
- Cross-Functional Collaboration: Work closely with diverse teams, including App, Design, Copy, and Brand Marketing to deliver cohesive and impactful campaigns
- Embrace the challenge to work in a global company, with over 20 international markets, different customer needs, using multiple devices (desktop, tablet, mobile, app)
WHO YOU ARE
- University degree of business studies, marketing or e-commerce
- Practical work experience, ideally in e-commerce, digital marketing, data analytics
- Strong analytical skills and proficiency in Excel and PowerPoint
- First experience with Google Analytics and Looker Studio
- High online affinity and a keen sense for trends in the e-commerce business
- Very good communication skills in English (written and spoken)
- Result driven and high standards in quality and precision
WHAT WE OFFER
- Up to 32 days of holiday, depending on the length of service, starting with 28 days
- Mobile office with up to 20% of your total contracted hours (job and position permitting)
- 10 days/year of mobile office abroad in EU-countries (job and position permitting)
- Language & e-learning courses
- Staff discount of up to 30%
- Company pension scheme
- Discounted membership for selected sports platforms & gyms
- Discounted travel card
- Access to LinkedIn Learning
- Individual support on mental health & well-being (e.g. compatibility work and family life)
- Social Day
- Employee Share Purchase Plan