Content & Campaign Strategist (f/m/d)

Performance Marketing & Customer Analytics

Munich, DE

Here at Mytheresa, technology meets luxury fashion in a space that celebrates both creativity and digital advancement. Centered in the heart of Europe, we are a dynamic international team, hailing from all corners of the globe. Working together we strive to exceed our customer’s expectations with a passion for innovation.

To support our Content & Campaign Strategy team we are searching for a Content & Campaign Strategist (f/m/d) to be based in our Munich office.

WHAT YOU WILL DO

  • Continuous customer journey optimization through performance analysis (e.g. customer behavior) for onsite communication elements
  • Get involved in cross-functional projects within the company including requirement definition, briefing and UAT for our team
  • Collaborate with development teams and stakeholders with a problem-solving attitude to implement new onsite communication features and processes
  • Development of new onsite communication features, in close cooperation with the product Management and UX Team for a unique user experience, based on e-commerce KPIs
  • Creation of reports and dashboards with Google Analytics and Google Datastudio with guidance of our business & web analytics Team
  • Strategy, implementation and reporting of personalized and segmented content and campaigns with our personalization software
  • Onsite optimization: research, create proposals and concepts with the goal of improving existing and creating new communication placements based on e-commerce KPIs
  • Identify new potential by analyzing our onsite campaigns and e-commerce KPIs

 

WHO YOU ARE

  • Multi-year e-commerce work experience (advanced knowledge in the field of e-commerce / digital marketing)
  • Excellent project management skills to participate in cross-functional projects with various stakeholders across the company
  • Strong analytical skills with a thorough understanding of e-commerce KPIs and web analysis (using Google Analytics, Google Datastudio or other analytical tools required)
  • Experiences in A/B testing and with personalization tools
  • Very good English, written and spoken

WHAT WE OFFER

  • Up to 32 days of holiday, depending on the length of service, starting with 28 days
  • Mobile office with up to 40% of your total contracted hours (job and position permitting)
  • 10 days/year of mobile office abroad in EU-countries (job and position permitting)
  • Language & e-learning courses
  • Staff discount of up to 30%
  • Company pension scheme
  • Discounted membership for selected sports platforms & gyms
  • Discounted travel card & shuttle service
  • Access to LinkedIn Learning
  • Individual support on mental health & well-being (e.g. compatibility work and family life) 
  • Social Day
  • Employee Share Purchase Plan

 

At Mytheresa, our people are our success. If you're a self-starter who enjoys an exciting challenge, apply now to be part of our journey and grow with us in a modern working environment.

We treat all applicants, employees, partners and customers equally, irrespective of their race and ethnic background or national origin, their religion or beliefs, their gender and sexual identity, their age, marital status and care responsibility, or any disability.

We are looking forward to your expressive application via our career site.