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Head of Global Product Content & Localization (f/m/d)

Creative

Milan, IT

Here at Mytheresa, technology meets luxury fashion in a space that celebrates both creativity and digital advancement. Centered in the heart of Europe, we are a dynamic international team, hailing from all corners of the globe. Working together we strive to exceed our customer’s expectations with a passion for innovation.

To support our team we are searching for a Head of Global Product Content & Localization (f/m/d) to be based in our Milan office.

WHAT YOU WILL DO

  • Define and oversee the global strategy for product copy — including descriptions, feature naming, experience listings.

  • Maintain and evolve Luxexperience’s product tone of voice, ensuring it aligns with the brand’s luxury positioning and user experience principles.

  • Partner closely with Marketing and Buying Teams to deliver high-quality, conversion-driven copy throughout the user journey.

  • Lead the global localization function for product copy, ensuring linguistic excellence and cultural relevance across all supported markets.

  • Develop scalable localization workflows, integrating technology solutions (TMS, MT, AI-assisted tools) with human linguistic expertise.

  • Oversee translation vendors and freelance linguists, enforcing brand standards and regional accuracy.

  • Drive “transcreation” (creative localization) for key experiences, ensuring emotional and cultural resonance beyond literal translation.

  • Establish global product content guidelines, tone-of-voice documentation, and glossary management systems.

  • Implement editorial QA processes to guarantee linguistic quality, factual accuracy, and brand compliance across all languages.

  • Conduct regular audits of live product content to identify optimization opportunities and ensure content consistency.

  • Collaborate with Data and Insights teams to test and optimize copy for engagement, comprehension, and conversion performance.

  • Work with Marketing to align product copy with campaign narratives and seasonal launches.

  • Build, mentor, and scale a global team of product writers, localization managers, and editors.

  • Manage external localization vendors, linguists, and QA partners.

  • Track and report KPIs around content velocity, translation quality, and time-to-market

 

WHO YOU ARE

  • 10+ years of experience in product content, UX writing, or localization for a global brand (preferably luxury, travel, hospitality, or lifestyle tech).

  • Proven leadership of international copy and localization teams across multiple languages.

  • Strong understanding of content systems, TMS platforms, and localization workflows.

  • Exceptional writing and editing skills; able to balance luxury tone with clarity and usability.

  • Experience partnering with Product, Design, and Engineering teams in agile environments.

  • Passion for cultural nuance, linguistic quality, and customer-centric storytelling.

  • Deep appreciation for tone, precision, and the emotional power of language.

  • Cultural sensitivity and empathy for global audiences.

  • Strategic yet hands-on leader with a collaborative, detail-oriented mindset.

  • Comfortable managing ambiguity and scaling operations in a fast-paced environment.

WHAT WE OFFER

  • Up to 37 days of holiday (including ROL and festivita’ abolite), depending on the length of service, starting with 33 days
  • Language & e-learning courses
  • Staff discount of up to 30%
  • Ticket restaurant
  • Access to LinkedIn Learning
  • Discounted membership for selected sports platforms & gyms
  • Individual support on mental health & well-being 
  • Social Day
  • Employee Share Purchase Plan

 

At Mytheresa, our people are our success. If you're a self-starter who enjoys an exciting challenge, apply now to be part of our journey and grow with us in a modern working environment.

We treat all applicants, employees, partners and customers equally, irrespective of their race and ethnic background or national origin, their religion or beliefs, their gender and sexual identity, their age, marital status and care responsibility, or any disability.

We are looking forward to your expressive application via our career site.

Apply now »