Copy Director Product (f/m/d)

Creative

Milan, IT

Here at Mytheresa, technology meets luxury fashion in a space that celebrates both creativity and digital advancement. Centered in the heart of Europe, we are a dynamic international team, hailing from all corners of the globe. Working together we strive to exceed our customer’s expectations with a passion for innovation.

To support our team we are searching for a Copy Director Product (f/m/d) to be based in our Milan office.

Overview

Luxexperience is seeking an experienced and visionary Copy Director, Product Copy to lead the global product copy team responsible for delivering best-in-class product descriptions across three of the world’s leading luxury e-commerce brands: Mytheresa, Net-A-Porter, and Mr Porter. This leader will drive the creative, technological, and operational excellence of multilingual product copy, ensuring tone, style, and accuracy reflect each brand’s distinct identity while upholding the highest standards of consistency and quality.

A key focus of the role is to leverage AI-driven tools and workflows to scale product copy production, enhance efficiency, and maintain the distinctive editorial voice that defines luxury storytelling.

WHAT YOU WILL DO

Leadership & Strategy

  • Lead and mentor the global product copy team, setting vision, standards, and workflows to elevate product copy across all languages and markets.

  • Partner with senior stakeholders in Brand, Merchandising, SEO, Marketing, and Tech to ensure product copy supports business goals, brand positioning, and customer experience.

  • Define and evolve tone of voice guidelines for each brand, ensuring nuanced consistency across categories and regions.

Operational Excellence

  • Oversee the creation, editing, and delivery of thousands of product descriptions weekly across multiple languages.

  • Develop scalable processes, tools, and style guides to drive efficiency, quality control, and alignment across international teams.

  • Manage agency, freelance, AI-assisted, and in-house copywriting resources to meet deadlines and seasonal peaks.

  • Partner with Localization and Translation teams to guarantee cultural and linguistic accuracy across global markets.

WHO YOU ARE

  • 10+ years of experience in editorial, content, or copy leadership roles, ideally within luxury fashion, lifestyle, or e-commerce.

  • Strong track record of managing large-scale multilingual copy operations across global markets.

  • Demonstrated experience with AI-assisted content creation and the ability to balance automation with human creativity.

  • Expertise in crafting and maintaining brand voices, with proven ability to balance creativity and commercial priorities.

  • Experience collaborating with cross-functional partners (SEO, Merchandising, Marketing, Product, Tech).

  • Strong leadership skills with experience building and inspiring high-performing teams.

  • Exceptional organizational and project management abilities, with meticulous attention to detail.

  • Fluency in English required

WHAT WE OFFER

  • Up to 37 days of holiday (including ROL and festivita’ abolite), depending on the length of service, starting with 33 days
  • Language & e-learning courses
  • Staff discount of up to 30%
  • Ticket restaurant
  • Access to LinkedIn Learning
  • Discounted membership for selected sports platforms & gyms
  • Individual support on mental health & well-being 
  • Social Day
  • Employee Share Purchase Plan

 

At Mytheresa, our people are our success. If you're a self-starter who enjoys an exciting challenge, apply now to be part of our journey and grow with us in a modern working environment.

We treat all applicants, employees, partners and customers equally, irrespective of their race and ethnic background or national origin, their religion or beliefs, their gender and sexual identity, their age, marital status and care responsibility, or any disability.

We are looking forward to your expressive application via our career site.