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Senior Analyst Marketing Intelligence

Performance Marketing & Customer Analytics

Barcelona, ES

Here at Mytheresa, technology meets luxury fashion in a space that celebrates both creativity and digital advancement. Centered in the heart of Europe, we are a dynamic international team, hailing from all corners of the globe. Working together we strive to exceed our customer’s expectations with a passion for innovation.

To support our Marketing Intelligence team we are searching for a Senior Analyst Marketing Intelligence to be based in our Barcelona office.

 

WHAT YOU WILL DO

 

  • Lead advanced analysis of the customer journey and performance marketing behavior, translating insights into actionable recommendations for PM and leadership
  • Experience driving end to end projects execution.
  • Design, build, and own complex dashboards and reporting frameworks to support decision-making at channel, region, and campaign level
  • Drive the development and application of marketing attribution and allocation models across channels (SEA, SEO, Affiliate, Email, Performance Display)
  • Act as a strong analytical partner to Performance Marketing, Data Engineering, and MarTech, ensuring scalable and reliable data pipelines
  • Own data quality, validation, and consistency, setting standards for accuracy and reliability across MI outputs
  • Continuously optimize existing analytical processes and proactively identify opportunities for improvement
  • Take ownership of strategic analytical projects, from scoping to delivery, with limited supervision

 

WHO YOU ARE

 

  • University degree in (business) informatics, mathematics, data science, economics, business administration, or similar
  • 6+ years of experience in analytical roles, ideally within e-commerce, digital marketing, or performance-driven environments
  • Strong experience working with large datasets and complex analytical problems
  • Advanced technical skills (SQL required; Python/R strongly preferred; Excel and ETL experience expected)
  • Marketing Mix Modelling is highly valued
  • Experience with Power BI or similar BI tools
  • Solid understanding of performance marketing channels, ad-tech, and web tracking
  • Strong business acumen with the ability to connect analysis to commercial decisions
  • High standards for quality, precision, and ownership
  • Proactive, self-driven team player who is comfortable operating independently
  • Fluent in Business English

WHAT WE OFFER

 

  • Up to 32 days of holiday, depending on the length of service, starting with 28 days (excluding public holidays and weekends)
  • Mobile office with up to 20% of your total contracted hours (job and position permitting)
  • 10 days/year of mobile office abroad in EU-countries (job and position permitting)
  • Language & e-learning courses
  • Staff discount of up to 30%
  • Flexible remuneration benefits (ticket restaurant, ticket transport and ticket child care (guardería))
  • Discounted membership for selected sports platforms & gyms
  • Private health insurance
  • Access to LinkedIn Learning
  • Individual support on mental health & well-being 
  • Social Day
  • Employee Share Purchase Plan

 

At Mytheresa, our people are our success. If you're a self-starter who enjoys an exciting challenge, apply now to be part of our journey and grow with us in a modern working environment.

We treat all applicants, employees, partners and customers equally, irrespective of their race and ethnic background or national origin, their religion or beliefs, their gender and sexual identity, their age, marital status and care responsibility, or any disability.

We are looking forward to your expressive application via our career site.

Apply now »