Share this Job

Team Leader Mobile App Experience Manager (Marketing) (f/m/d)

Shop Management

Munich, DE

Here at Mytheresa, technology meets luxury fashion in a space that celebrates both creativity and digital advancement. Centered in the heart of Europe, we are a dynamic international team, hailing from all corners of the globe. Working together we strive to exceed our customer’s expectations with a passion for innovation.

The shop management team works to achieve the best user experience for our customers. Constantly testing new features and optimizing performance allows this team to create personalized content. Data analysis and creative thinking are key strengths for this team.


To support our internatioal team we are currently searching for a full-time employee as Team Leader Mobile App Experience Manager (Marketing) (f/m/d) based in our office in Munich.




  • Technical and disciplinary responsibility for the App Experience team.
  • Building and developing a successful team as well as developing and promoting individual team members.
  • Management of resources as well as prioritization and delegation of tasks for the team.
  • Strategic responsibility of the mytheresa.com apps as well as other mobile engagement channels with the objective of continuous growth within this device landscape (app installs, revenue, PN optin rate, etc.).
  • Continuous customer journey optimization of the Mytheresa apps through performance analysis (customer behavior) and A/B testing in close collaboration with the business & web analytics, product management and UX team.
  • Further development of technical features, in close collaboration with Product Management & UX team, for a unique user experience.




  • Completed Bachelor's degree or higher in business administration, media or communication sciences, digital media/marketing or comparable course of study.
  • Several years of e-commerce work experience in the mobile/app/digital marketing field.
  • Demonstrable leadership experience of a team with a focus on developing team members and shaping the team vision.
  • Enthusiasm for evaluating and solving problems with attention to detail.
  • In-depth knowledge of the app ecosystem with a strong hands-on mentality.
  • Very strong and well-developed analytical skills with comprehensive understanding of e-commerce and app KPIs.
  • Passion for driving issues and projects to a successful conclusion.
  • Strong out-of-the-box thinking skills
  • Very good command of written and spoken English.


At Mytheresa, our people are our success. If you're a self-starter who enjoys an exciting challenge, apply now to be part of our journey and grow with us in a modern working environment.

We treat all applicants, employees, partners and customers equally, irrespective of their race and ethnic background or national origin, their religion or beliefs, their gender and sexual identity, their age, marital status and care responsibility, or any disability.

We are looking forward to your expressive application via our career site.